Demo Audits · Examples Only

See exactly what we'd fix on your site.

Three sample audits across roofing, med spa, and cleaning. Each sample shows the lead leaks we look for, the fixes we would recommend, and the improvement areas we focus on.

These are fictional sample audits for demonstration only. Results vary based on traffic, offer, market, ad quality, website condition, and follow-up speed.

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Our Audit Framework

What We Check in Every Audit

These are the high-impact areas we review on every site — the places where most local businesses leak leads.

Above-the-fold clarity
Mobile call actions
Form length and placement
Trust signals near the CTA
Service-area clarity
Page speed and friction
Follow-up gaps
Clear next step

Works Across Local Service Businesses

These demo audits show roofing, med spa, and cleaning examples, but the same lead-flow review applies to many service businesses.

RoofingHVACPlumbingElectricalCleaningMed SpaDentalLegalFitnessSalonsContractorsHome Services

Don't see your industry? Request a free audit and we'll review your actual website.

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These are fictional sample audits for demonstration only. Results vary based on traffic, offer, market, ad quality, website condition, and follow-up speed.

Restaurant sample audits

Ten new sample audits for Italian, Mexican, coffee shops, bakeries, burgers, steakhouses, sushi, food trucks, bar & grills, and fine dining — all clearly labeled as demonstrations.

View restaurant demos

These examples show the type of issues we look for. Your real audit is based on your actual website, offer, mobile experience, forms, trust signals, and follow-up process.

sample-audit.local/roofing
Roofing contractor crew installing materials on a residential roof
Contractor audit
1 / 3
Before
42
/ 100
After
86
/ 100
Sample score for demonstration only

Fictional sample audit for demonstration only.

01Sample Audit

Roofing Company Landing Page Audit

Best for contractors running Google Ads, storm-damage campaigns, or roof inspection offers.

Lead FlowMobile CTATrust SignalsForm FrictionAd Traffic
Example opportunity

More booked inspections by improving the landing page, CTA, trust signals, and short booking form.

Problem

Paid ad traffic goes to a general homepage instead of a focused roof repair booking page. Visitors don’t know what to do next, so they leave.

Before vs After
Mobile speed
Speed
Before
5.8s
After
1.9s
Hero CTA clarity
Conversion
Before
Weak
After
Strong
Form fields
Form
Before
11
After
4
Action Plan5 fixes
  1. 1

    Dedicated roof repair landing page with one offer

    Conversion
  2. 2

    Storm-damage and free-inspection messaging above the fold

    Conversion
  3. 3

    Sticky tap-to-call button on mobile

    Mobile
  4. 4

    Trust badges (insurance, licensing, service area)

    Trust
  5. 5

    Short booking form (name, address, phone, issue)

    Form
sample-audit.local/medspa
Calm med spa waiting area with comfortable seating
Booking audit
1 / 3
Before
51
/ 100
After
89
/ 100
Sample score for demonstration only

Fictional sample audit for demonstration only.

02Sample Audit

Med Spa Booking Page Audit

Best for appointment-based businesses that need more consultations from website visitors.

Booking FlowProof Near CTATreatment PagesFollow-Up GapReviews
Example opportunity

More consultation bookings by making the booking CTA visible earlier and adding proof near the decision point.

Problem

The site looks premium but doesn’t push visitors clearly toward booking a consultation. The CTA is buried below long blocks of copy.

Before vs After
Above-fold CTA
Conversion
Before
Hidden
After
Visible
Proof near CTA
Trust
Before
None
After
5 reviews
Follow-up
Conversion
Before
Manual
After
Automated
Action Plan5 fixes
  1. 1

    Treatment-specific landing pages (Botox, fillers, laser)

    Conversion
  2. 2

    Before/after proof section near the CTA

    Trust
  3. 3

    Consultation CTA in header, hero, and end of page

    Conversion
  4. 4

    FAQ section to handle objections

    Conversion
  5. 5

    Reviews + automatic follow-up reminders

    Trust
sample-audit.local/cleaning
Professional cleaner vacuuming a bright, modern living room
Quote-flow audit
1 / 3
Before
38
/ 100
After
84
/ 100
Sample score for demonstration only

Fictional sample audit for demonstration only.

03Sample Audit

Cleaning Company Quote Page Audit

Best for service businesses that rely on quote requests, recurring bookings, and service-area clarity.

Quote FlowService AreaPackage ClarityMobile CTAPricing Friction
Example opportunity

More quote requests by clarifying packages, service area, and instant quote flow.

Problem

Services are unclear and the quote request process is weak. Visitors have to guess pricing and aren’t sure if they’re in the service area.

Before vs After
Quote form
Form
Before
Email only
After
Instant
Service area
Local
Before
Unclear
After
ZIP lookup
Pricing clarity
Conversion
Before
Hidden
After
Package cards
Action Plan5 fixes
  1. 1

    Clear service package cards (one-time, recurring, deep)

    Conversion
  2. 2

    Service area section with city list or zip lookup

    Local
  3. 3

    Instant quote form with bedroom/bath count

    Form
  4. 4

    Reviews near the CTA

    Trust
  5. 5

    Strong primary booking CTA above the fold

    Form
Your Audit

A Real Audit Is Different

Demo audits show examples. Your real audit reviews your actual website, offer, mobile experience, forms, trust signals, and follow-up process.

See what your real audit covers
  • We review your real website
  • We look for the biggest lead leaks
  • We send practical fixes in plain English
  • No fake guarantees
  • No credit card required

Want a real audit for your business?

We'll review your live website and show the 3–5 lead-flow issues most likely to cost you calls, quote requests, or booked appointments.

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